Award Honors Career Dedicated to Safer Medication Dosing Standards

BLACKSBURG, VA (November 27, 2012) –The Institute for Safe Medication Practices (ISMP), the primary international organization devoted to preventing medication errors, has awarded James Broselow, M.D., Medical Director at eBroselow LLC, its Lifetime Achievement Award. This award honors an individual who has had a major impact on safe medication practices. It will be presented at ISMP’s Annual Cheers Award ceremony on December 4, 2012 in Las Vegas, Nevada.

Dr. Broselow has had a long and distinguished career in the field of emergency medicine. He is best known for the development of the Broselow Tape® in the late 1980s. The Broselow Tape® is a color-coded system used by paramedics, nurses, doctors and other healthcare providers who treat pediatric patients in critical situations. It uses color coded length to determine safe medication doses and equipment sizes for children and has become the “standard of care” in virtually every emergency department and EMS in the United States.

Each year ISMP celebrates individuals and organizations that, through their actions during the previous 12 months, have set a superlative standard of excellence for others to follow in the prevention of medication errors and other adverse events. In addition, each year they select one person to join a distinguished list of leaders that have spent their careers building a stronger foundation for medication safety. This year, Dr. Broselow joins the select group of ISMP Lifetime Achievement Award winners. “Dr. Broselow is a truly dedicated patient safety advocate—he deserves recognition for his long-term efforts to give healthcare practitioners tools to prevent dosing errors during emergency care,” said Michael R. Cohen, RPh, MS, ScD, FASHP, President of ISMP.

With his company, eBroselow LLC, Dr. Broselow along with Robert Luten, MD, have extended their color-coded tape system to adult dosing and have combined it with a leading-edge web system called eBroselow which has the potential to expand the safety of the Broselow Tape® to virtually all areas of acute medication administration from the neonatal nursery to the adult ICU. Although just recently introduced, eBroselow is already licensed to more than 150 hospitals.

“I’ve had the privilege of working with Jim Broselow for many years,” said Robert Luten, M.D., an emergency physician, lecturer and co-inventor of the eBroselow System. “His drive and energy are second to none and when it comes to innovation in preventing medication errors.”.

“It’s humbling to know just how much my work has meant to others, and it encourages me to go even further to improve patient safety,” Dr. Broselow said.

Dr. Broselow is a graduate of Dartmouth College and the New Jersey College of Medicine and Dentistry. You can learn more about him on his LinkedIn profile which can be found at